Product switch

Is your client looking for a new mortgage deal with us?

With our product switch service, transferring their existing West Brom mortgage deal is easy.  

How to complete a product switch

To help speed up the process and enable us to process your clients request more efficiently, we have created 5 steps to get you on your way.

Before you go through these steps, please ensure that your client is eligible to use this process.  Whilst we would like to make this available to as many West Brom borrowers as possible, there are currently some cases that will not be eligible.  They include:

  • A change to the method of repayment
  • If an Early Repayment Charge applies for any part of their mortgage
  • A combined request for a product switch, additional funds and a term change.

Product switch only

You can complete a product switch via the new Portal for your client if:

  • they have a standard mortgage account e.g. not Shared Ownership, Help to Buy, Assisted or Interest Only
  • there are no more than two applicants
  • their deal is due to end in the next four months
  • their LTV is less than 90%. If their LTV is above 90% they'll need to contact us direct
  • their mortgage is currently on our Standard Variable Rate
  • they are not amending their existing term or applying for additional borrowing
  • one sub account is held
  • they pay their mortgage by Direct Debit

If your client doesn't meet the above criteria but you would still like to process a product switch, you can provide their instructions by using our Illustration request form.

Please note, section 7 ‘Illustrative repayment table’ of the offer may contain incorrect information for your clients switch, this is a technical error and we are working to fix this as soon as possible. This does not affect the detail contained in all other sections, including section 6 ‘Amount of each instalment’ which is calculated based on your clients current mortgage balance and the deal they have selected.

Your 5 steps to product switch

Step 1: Go to our new portal, login and select the ‘Product Switch’ tab. Enter the customer information required including Mortgage Account number, Postcode of Mortgaged Property, Surname, Date of Birth, bank sort code and last four digits of their account number. Then select the ‘Applicant(s) authority declaration’ to confirm you’ve received the applicant(s) permission to proceed.


Step 2: Select the applicant(s) account which is maturing and after reviewing the options available, select the product(s) the applicant(s) would like to receive an offer(s) for.


Step 3: After selecting the product, the offer will be generated. Simply click download to view and save the offer so that you can provide a copy to the applicant(s).


Step 4: Once the applicant is ready to proceed, ensure you have read the ‘Offer acceptance declaration’, tick the ‘Accept Offer Declaration’ and click submit.


Step 5: There is nothing more for you to do. The product switch will take place on the first of the month following the end of the applicant(s) current deal. We will email you to confirm when the switch has taken place.

Our latest retention products

Our retention range is available for clients looking to switch 4 months before the end of their current mortgage deal.

View products