West Brom Building Society has been recognised with a national award for its savings products, winning Best Variable Rate Cash ISA Provider, at the 2025 Moneyfacts Awards. The Society was also commended in the Best Building Society Savings Provider category.

The Moneyfacts Awards celebrate the best products and providers in the UK’s financial services industry, with winners determined through independent product monitoring and feedback from intermediaries.

The Best Variable Rate Cash ISA Provider award highlights the Society’s commitment to helping savers make the most of their tax-free allowance with competitive rates and flexible options. Being commended for Best Building Society Savings Provider further reflects the West Brom’s consistent work to support savers at every stage of their journey.

Sophie Dwyer, Senior Product Manager at West Brom Building Society, said: “We’re absolutely thrilled to have received this award and commendation. It means a great deal, not just to us as a Society, but to our customers too. Saving isn’t always easy, and we know how important it is for people to feel that their money is working hard for them.

“Whether someone is putting money aside for a first home, a rainy day, or for later life, our teams work incredibly hard to offer savings products that are clear, competitive and genuinely helpful. This recognition reflects that dedication, and we’re proud to be supporting our customers’ financial goals every step of the way.”